Today, the Living Legends Foundation celebrates Miami and Ft. Lauderdale, paying tribute to the Black radio stations that helped define &
elevate the culture.
Originally known as Starforce 99, WEDR rebranded as 99 JAMZ in 1990 under the leadership of general manager Jerry Rushin, ushering in a new era for South Florida radio. Over the years, the station’s programming was shaped by notable program directors James T, Derrick Baker, and Cedric Hollywood. Its on-air talent roster became equally influential, featuring DJs such as James T, Chico the Virgo, Maestro, Shelby Rushin, Huey Baby Anderson and DJ Khaled, long before Khaled evolved into a global brand.
As 99 JAMZ transitioned toward a hip-hop-driven format, WHQT Hot 105 emerged as the market’s primary adult R&B station. James T joined Hot 105 alongside Chico the Virgo, Jill Tracey, Shelby Rushin and Rodney Baltimore, with Tony Kidd and Derrick Brown steering the station’s direction as program directors.
WRBD, once branded as “Rockin’ Big Daddy Radio,” was cementing its own legacy. Now reborn as an internet station, WRBD continues to offer a
mix of R&B, neo-soul, and gospel. In its heyday, the station was home to a remarkable lineup of South Florida radio legends, including Joe Fisher, James T, Crown Prince, Mad Hatter, Chico the Virgo, Dr. J, Maestro, Willie Martin, Larry Hargrove, Randy Franklin, and gospel icon Mother Frances.
Programming was handled by Joe Fisher while Novice Johnson delivered news and sports. Levi Henry became a standout personality who later founded The Westside Gazette, a Black-owned
newspaper that remains in operation today.
In 1986, an investor group led by John Ruffin purchased WRBD for $2 million, making it the first Black-owned radio station in South Florida.
Despite its profound cultural influence, mounting financial pressures and fierce FM competition forced WRBD to file for bankruptcy protection in 1991. The station was subsequently acquired in 1992 by James T, Jerry Rushin and the Rivers Group, to preserve its legacy under new ownership.
Continuing his impact beyond music radio, James T later co-hosted the talk show “Wake Up South Florida” in 2006 alongside Tamara Gant, Craig Locke and acclaimed broadcaster Joy Reid on Radio One’s then-affiliate WTPS.
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